H&M

Role: Head of Content and Branded Entertainment

Multi-platform content campaign. Short and long form.

In a branded film called “All in a Night,” 23 Stories and Condé Nast partner with H&M to tell the story of how the retailer saved the day for a young woman attending multiple events in one evening in New York. The film is a fun, fast-paced narrative that highlights the versatility of H&M’s collection, as well as the convenience of its locations, through the lens of our hero woman as she dashes around the city.  It will inspire our audience to consider H&M for their various style needs, as the destination best suited to helping you look your best for any occasion.